Archive | Web Design

How To Make Your Website Mobile Friendly

Do you know how many customers are coming to your website each day/week using their mobile, discover how to make your site mobile friendly to give them the best experience.

You most likely already know from experience that many people nowadays use their smart phones and tablets to surf the internet and shop online. If your old school website does not display well on a mobile devise you are going to lose website visitors because if your website can not be viewed on a mobile phone the visitor is going to close your website and look elsewhere instead on looking at your website.

mobile websites

Many small to medium sized businesses seem to not understand the real benefits of running a mobile version of their website to keep up with today’s mobile technology where many internet users visit websites with their smart phones or other mobile devises. The fact is that typically 10% (1 in 10) of customers are coming through to your site using mobile internet technology – and that is conservative; for many businesses is much higher some of our clients are seeing up to 46% (restaurant). If that mobile experience isn’t good you could be losing potential customers which means you are losing MONEY!

  • With more potential customers coming to your website on mobile devises its in your best interest to give them a mobile friendly experience.
  • Mobile customers want information and they want it fast. Easy to ready content with a CTA – Call To Action content and making it easy to find you and communicate with you are ideal for providing your website visitors and potential customers an easy to use and positive experience.
  • Time matters – having a fast mobile site = lower bounce rates on mobile = more potential customers = more MONEY for your business.

It is also worth testing how friendly your website looks on a mobile or tablet; here are a few tools:

  • MobiReady – is a handy tool to test your website for mobile functionality.

Here are some options on how to make your site mobile friendly. Choosing the right method will depend on your existing website site and what you are trying to achieve.

How To Make Your Site Mobile if your website is wordpress based.

Use A Responsive Theme
A responsive WordPress theme helps by changing the layout to fit mobiles. Most new themes from leading suppliers like WooThemes and Genesis have a great range of responsive themes. This is probably needs to be tied in with producing a new website unless your website is already wordpress based.

wordpress-mobile-site-plugins

WPtouch Pro is a simple WordPress plugin that transforms your WordPress site into a mobile friendly version. Some of the main features of WPTouch Professional  include: easy customization options, themes and an easy to use admin panel. Pricing for a single WordPress site around sixty bucks and is worth every penny.

mobile website software

WPTap provide a range of mobile themes that you can buy and easily setup for mobile. Themes are priced at $49 or lower. The WPTap plugin converts your site to a mobile version or redirects to WpTap theme.

wptap

WP Mobile Detector

The plugin detects if a person is using a mobile device and then loads a mobile compatible theme for that device. One of the key features of this plugin is the number of devices it can support, more than 5000 types of mobile devices.

wp-mobile-detector

MobilePress
MobilePress has some custom themes to choose from as well as some other settings. MobilePress is limited in its ability to customize it unless you start getting into coding and custom CSS, but at a top level it is simple to use.

WordPress Mobile Pack

This plugin is has two key features: device adaptation & mobile recognition. It detects the mobile device and the browser and then adjusts your post into suitable pages for the mobile visitor.

Duda Mobile WordPress Plugin
Dudamobile provide a great and easy to use plugin that converts your WordPress website into a mobile-friendly site. It syncs with your WordPress site and also provides mobile SEO functions.

Now there are many other solutions that you may want to experiment with on your own.

Lets now assume your website is older then dirt and has been neglected. At this point its in your best interest to consult with a professional webmaster to have your website evaluated. A qualified webmaster will make recommendations as to whether you should keep your old website or if it should be modified to be mobile friendly. It is impossible to tell you how much this will cost because every website is different and unique. Most likely the webmaster will recommend you get up to date with a modern web platform however depending on many circumstances he or she may offer to custom build you a mobile website to operate with your already existing website.

If in doubt contact an experienced Orlando webmaster for professional advise and guidance so you don’t waste time or money guessing.

 

 

 

 

Posted in How To's, Mobile Websites, Web Design, Web Development, WordPress0 Comments

5 common mistakes business owners make with their website

A lot of websites for small and medium sized businesses and organizations waste more money on their website money than their website generate.  This is because most of the websites are thought to be nothing more than a stagnant electronic brochure collecting dust in cyberspace according to the National Federation of Independent Business (NFIB) and experienced webmasters.

This fantastic notion of a problem has strong roots in the phases prior to launching or re-designing a website. It all starts with the 5 most common misconceptions small and medium sized business owners should avoid when launching their website.

Mistake #1: A website made by an amateur web designer will yield professional results.
Your business or organization website is not the place to publish an amateur representation of your company, organization or services. You are not just presenting your business image to your local community and surrounding areas, but to the entire world. Obtaining the professional services of an experienced and knowledgeable webmaster will save you thousands of dollars in the design and development of your website and business growth goals utilizing the World Wide Web.

Mistake #2: Developing a low ball “Bargain Basement” website will make your phone ring.
Ask any real business owner who has ever purchased a budget website from somebody on Craigslist or elsewhere if they are completely happy with their results. Focus on finding professional and quality web services at fair prices rather than the lowest price.  No college educated professional is going to use his or her experience and knowledge to make you a professional website for a few hundred bucks.

This goes back to the old saying “You get what you pay for”.

Mistake #3: You’re going to be #1 on Google and you are going to get rich!
 Steer clear of anybody that proposes such a false statement. The truth is, once your website goes online, a high quality website marketing strategy using Organic Search Engine Optimization must be used in order to generate any real and relevant website traffic to your website and this is not a task but rather an ongoing process that only an experienced SEO consultant can deliver. There is a lot involved with professional SEO and the truth is amateurs or hobbyists – many which can be found advertising super low rock bottom prices that seem almost free can be found on places like Craigs List and are desperate to take your money. A good SEO professional will not beg for work because they will be too busy optimizing their own websites or the websites of their paying clients.

Mistake #4: If you build a website, people will find you
One of the biggest mistakes today is business owners fail to recognize the high importance of Internet Marketing programs such as an ongoing Search Engine Optimization (SEO) website marketing campaign. Obtaining a high volume of website visitors to your website is a must for real success. There is absolutely no website that just generates business for you without being properly optimized and operated by an experienced SEO consultant. There is no “luck” involved in the SEO / Internet Marketing Process. Your website needs to be designed and developed by a professional webmaster and needs to include a real internet marketing plan in mind from the get go. Anything less is a formula for guaranteed failure and disappointment.

Mistake #5: All you can do is put up a cheapO website site and hope for the best
You know what we are talking about, those wannabe web geeks that practically beg for work and offer to make you website for a few hundred bucks. Do not be satisfied with a service that only hopes for the best. A professional and successful website is the result of an experienced webmaster that knows web design – development and (SEO) inside and out. The truth is most web designers do not give much if any thought to your success once they have built your website and have been paid. This is exactly why you should not hire an amateur to make your website.

A real webmaster / SEO consultant will monitor your website traffic daily, weekly and monthly to see who is visiting your website and will make adjustments to your website on a monthly basis. High quality websites do not sit in cyberspace and collect dust but are updated on a regular basis and are built and optimized following Googles strict webmaster guidelines and this is what will make you money.

 

Posted in Google, Internet Marketing, Search Engines, SEO, SEO, Web Design, Web Development0 Comments


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